Family firm generates lead a week through LinkedIn

Posted by on Nov 8, 2019 in Blog, Case studies | 0 comments

Family firm generates lead a week through LinkedIn

LinkedIn generates an average of a lead per week for a Derby electricians.

The family firm wanted to increase their brand awareness in the region and to develop contacts with business owners.

As business-to-business social media campaigns usually take months to yield results, we warned our client not to expect any clear leads in the first six months.

However within the first few weeks, using our special LinkedIn techniques, we had generated our first lead for the company. And after seven months we have had a impressive 31 company representatives asking for meetings to talk about a contract of services. In addition to this we have 15 more prospects showing strong interest in finding out more.

What’s more, the posts we’d been writing for the director’s profile have been seen more than 141,000 times, greatly enhancing the company’s visibility and presence in the region.

How was this achieved?

Well, the answer is the power of understanding LinkedIn and understanding people.

LinkedIn can open doors like no other social media channel, but it takes special knowledge to unlock access to the right people, and that’s what we at Status Social have buckets of.

We use a tried and tested method of reading social signals, advanced search methods and engagement strategies that get our clients in front of their target audience and straight into making connections that last. Those connections will continue to see the regular content produced by the company and in time, are often won over.

Far better than an impersonal mailing list, the Status Social method of LinkedIn lead generation builds fans and advocates, not just transactional sales.

If you’re looking for similar results in your business then give us a call on 01332 776910 or 0115 842 8428 or fill in our contact form.

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