Annabel’s Angels named Charity of the Year

Posted by on Dec 23, 2014 in Blog | 0 comments

Annabel’s Angels named Charity of the Year

Derby-based cancer support group Annabel’s Angels is to be the Status Social Charity of the Year 2015.

After receiving entries from numerous fabulous East Midlands charities, we have chosen Annabel’s Angels which supports cancer victims and their families in the Derby area.

Volunteers at the charity will receive help in putting together a social media strategy, high-level training in their relevant social networks and ongoing consultation.

Status Social 2014 Charity of the Year, Risley-based Treetops Hospice, witnessed a significant growth in brand awareness after putting their training into practice.

Annabel’s Angels was inspired by mum-of-three Annabel Hancox, who died in 2012 aged 40. During her illness, she spent her time helping other sufferers through online forums and texting.

The charity, led by Annabel’s husband Simon, carries out fundraising for cancer patients and their families and runs an interactive online support service for them.

Simon said: “My fellow trustees and I are thrilled at being chosen as Status Social’s Charity of the Year 2015. Social media has been a significant part of our early success but this has generally been on an ad hoc basis rather than being part of a planned strategy.

“I know we can achieve so much more and reach so many more people by working with the Status Social team. Exciting times indeed.”

Status Social director Mark Saxby said the story of Annabel’s Angels had touched the heart of staff.

Status Social charity of the year“It was so difficult choosing the charity to support. We had entries from across the East Midlands from some wonderful organisations – we would have loved to have supported all of them.

“One of our criteria for our choice of our Charity of the Year is that there is a determination by the recipients to see results from social media – that’s at the heart of what we do at Status Social. The Annabel’s Angels team know they need support to make social media really work for them – and that’s where our guidance will come in.”

Find out more about Annabel’s Angels and how you can support them.

 

Applications for our 2016 Charity of the Year are now closed – watch this space to find out which charity we’ll be supporting in 2016. 

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