Status Social Advises Sport’s National Governing Body

Posted by on Nov 24, 2020 in Blog | 0 comments

Status Social Advises Sport’s National Governing Body

Status Social has been chosen by Boccia England, the national governing body for the Paralympic sport, to develop a series of new fundraising programmes.

We joined forces with Integra Communications to offer a combination of social media, public relations and fundraising experience. 

Our work will enable the Boccia England staff to run an awareness-raising campaign and to attract much-needed funds before the Tokyo 2021 Paralympics.

CEO of Boccia England Chris Ratcliffe said: “It is clear from their approach and creative ideas that Integra and Status Social understand what we want to achieve. I was taken by their obvious enthusiasm for how they might apply their expertise to help get boccia better known and supported.”

Boccia (pronounced bot-cha) is an international game played from a seated position and is ideal for wheelchair users. It tests muscle control and accuracy as players propel balls to land close to a white marker ball. Over 54,000 people in England played the game in 2019, and for over half the regular players, boccia is the only sporting option open to them.

Status Social director Mark Saxby said: “Sports charities, like so many others, have to compete to be heard. Boccia players talk of the enormous impact taking part has on their lives, and it’s these stories we feel everyone will want to hear and follow.

“One of our first tasks will be to conduct an audit of all of Boccia England’s social media to assess how it is performing and where it can be improved. We will be giving them practical advice – taken from nearly a decade of helping charities and sports organisations – and advising the team on how to implement it.”

Boccia England players fist bump social mediaLouise Third, director of PR agency Integra Communications has created awareness-raising and funding campaigns for various charities: “It was fascinating to learn more about this amazing game and how Boccia England has already increased participation and volunteer support. We are looking forward to working with Chris and his colleagues as we find new ways to get the wider public involved.”

Boccia England Fundraising Manager Cally Keetley added: “We very much appreciate the funding by Sport England which allows us to develop talent and the boccia game at club-level. With Tokyo 2021 less than a year away, this is an exciting time to be looking at new opportunities for the public to join in as fundraisers for us.”

If you’d like to know how we can help your organisation improve its fundraising and impact on the community, then get in touch.

Watch Boccia in action below:

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