Do you work for a Derbyshire, Nottinghamshire, Leicestershire or East Staffordshire charity or know someone who does? You could receive £5000+ worth of social media training and support for free!
We’re on the hunt to find the Status Social 2016 Charity of the Year. We love helping charities use social media to make an impact so once again we’re giving away a year’s free social media help.
Throughout 2015 we’ve been supporting Derby cancer charity Annabel’s Angels and the charity says it has really benefited as a result. For example, the number of people who saw their Facebook posts increased from 189 in January 2015 to an impressive 12,000 by October. In 2014, Treetops Hospice in Risley, Derbyshire, saw a huge impact after our involvement with them.
“We feel a lot more confident with our social media presence since working with Status Social. We felt the training delivery worked really well in terms of content and pacing. You gave us patience, tangible case study examples to get our heads around, humour, and plenty of coffee and chocolate biscuits.” Simon Hancox, founder of Annabel’s Angels.
During 2015 we ran social media strategy workshops and delivered training in Facebook, Twitter and blogging for Annabel’s Angels.
“It’s of no surprise that our new media team consists of a dedicated social media officer role with backup from additional members,” said Simon Hancox from the charity. “We’re all still volunteers but it’s important for our stakeholders to understand that we take the role of social media very seriously. After all, we’re only ever as good as our last blog, status update or retweet, right?”
If you work for or run a charity in the region and would like to make a difference with social media, we’d love to hear from you. We know how powerful social media can be and we have proved that with the right training, charities can see impressive results.
Our chosen charity of the year will get our help with:
Developing a social media strategy
We will go back to the start and look at the following things with you:
- The difference between traditional marketing and social media marketing and the benefits of each.
- What your charity is currently doing on social media.
- What your charity would really like to achieve through social media.
- What social networks your key audience is using at the moment and has potential to use in the future based on research.
- Your charity’s tone of voice and how you engage with your followers.
- Your objectives and how you can measure your impact on social media.
- Creating a social media strategy that your charity can stick to and use with new staff and volunteers in the future.
Social media training
Once we have worked out the best social media strategy for your charity, we will train your staff on up to three of the social networks you need to use to attract your key audience.
The training may include:
- How your charity can increase brand awareness on Facebook.
- How to use Twitter to increase the amount of people you reach out to.
- Writing great blogs that will get your charity found on Google.
- Using Pinterest to get more donations.
- Generating interest from decision makers over LinkedIn.
- Raising your profile with young people on Instagram.
Social media ongoing support
There’s no point going through a social media strategy process and training if what you learn isn’t put into practice. Therefore, we will be on hand for social media-related questions and will be in contact at least once a month to see how you are getting on and give ongoing advice. We want your charity to achieve results!
Interested in being the Status Social charity of the year?
If you work for a charity (please don’t nominate charities on their behalf), we’d love you to get in touch and let us know how we could help you reach more people through social media.
We would welcome entries from previous applicants to be our Charity of the Year.
To put your charity forward for a year’s free social media support, you need to:
- Download and fill in our Charity of the Year 2016 application form and email it to email@example.com
- Come in to see us at our studio in Derby’s Cathedral Quarter if you are successful in being shortlisted.
The deadline for entries is November 30, 2015 so don’t delay. Good luck!
“In January, Status Social chose Treetops Hospice as their first ever charity of the year. We were thrilled as we already knew of the company’s work and were keen to learn as much as possible from them. They haven’t disappointed.” Lizzie, Marketing and Communications Executive, Treetops HospiceRead More
Derby-based social media consultancy Status Social is to take on a second studio after a record year.
Turnover for the Friar Gate Studios-based company is up almost 50% in 2015, boosted by working with high profile clients such as Vision Express, East Midlands Trains, Motorpoint, Saniflo, Marriot Hotels and Derbyshire County Cricket Club.
Now the business is to completely take over the former Tregoning Art Gallery so it can make space for more staff and run its bespoke social media training workshops there.
Status Social director Mark Saxby said 2015 had been a year of massive growth with more potential on the horizon.
“Although Status Social’s main focus is on Derby and the East Midlands, we are increasingly being asked by companies from further afield for help with their social media. Our biggest growth market has been in the business-to-business sector, particularly with companies using social media for lead generation – often for the first time.”
“The acquisition of the front office of our building means we can be even more ambitious with our plans, including taking on more staff to help us grow our business yet further.”
Status Social runs social media strategy and training workshops as well as managing social media accounts. It was a finalist in the Derby Telegraph’s 2015 Business Awards in the creative sector. It’s also running one of the workshops at this month’s Derby Business Expo.
A social media workshop giving advice on how businesses can increase profits through social media will be one of the highlights of the first Derby Business Expo.
Status Social director Mark Saxby’s 10 social networks that could transform your business talk will give companies the chance to hear about new forms of social media that they may have never have considered. Mark will also give examples of how these networks have helped businesses generate income through using them effectively during his presentation which begins at 10.30am.
The Status Social team will also have an exhibition stand at the day-long event on October 30, 2015, at The Roundhouse on Pride Park (see photos taken during the press launch at The Roundhouse below).
The Derby Business Expo will also feature speakers from companies such as Rolls Royce and McLaren Racing. Delegate tickets for the Derby Business Expo are free.
Status Social has trained more than 1,300 business people from the UK, Europe and across the world, as well as managing scores of social media accounts for businesses such as Marriot Hotels, Saniflo and Derby City Council. In October 2015, Mark Saxby was named in the Derby Telegraph’s list of Derbyshire’s 250 most inspirational business leaders.
Derbyshire County Cricket Club’s plans to host the ICC Women’s Cricket World Cup will be boosted by its partnership with Status Social, according to its bid.
The East Midlands’ largest specialist social media agency is helping the club to improve its social media effectiveness – skills that will be used if the city is picked to stage matches in the 2017 tournament.
Derbyshire County Cricket Club has placed six metre high stumps on the Pentagon Roundabout in Derby to demonstrate the city’s support for its bid. Sixty local businesses helped fund the 1.8 tonne structure.
Status Social has helped Derbyshire County Cricket Club to put together a social media strategy and is now putting the marketing team through training in how to get the most out of the different networks, beginning with LinkedIn later this month.
Status Social director Mark Saxby said: “Social media has proved itself to be an effective way to increase profits and brand awareness and we’re looking forward to seeing the results from Derbyshire as they get stuck in.
“Since the social media strategy process began, Derbyshire has also been recognised as one of the UK’s most influential first class county cricket clubs on social media and we are excited that our work with Derbyshire has been included in their World Cup bid. It will be great for Derby if it can become a host city for such a prestigious event.”
Status Social, which began life in 2011, has trained more than 1,300 business people in how to use social media and manages social media accounts for local, national and international companies.Read More
Looking for a job in social media? Status Social is always looking for its next talented members of staff. One method we use to find potential new employees is through internships and work experience. Landau Forte student Richard Frost carried out work experience with Status Social. Here are his thoughts on his week…
“Over the past week, I have been doing work placement at Status Social and have found the experience very interesting. I have learned about how businesses should use social media and why they should be using it.
I have learned about things such as scheduling tweets, through the use of the Buffer app and Tweetdeck and I now understand the purpose of what businesses do on social media too.
I kept a log of all the things I did while at Status Social which helped me keep track of everything I learned during my stay.
I have learned how events are run on Twitter and how social media can be used to attract potential customers. I also learned from observation how Status Social discover who could be a potential attendee at an event and who would not. For example, for the Derby Beer Festival the team would look for people who were interested in beer who are not too far from Derby, then tweet them to try and get them to come.
I have also seen a side to social media that I have never seen before such as Twitter Analytics. I never knew you could find out how many people have been viewing your tweets over certain periods of time. I learned about this when I wrote my report on Status Social’s Twitter Analytics. This helps a business see what does well on Twitter and what doesn’t. This allows them to streamline their social media content to make it as good as possible.
Overall, my time at Status Social was very interesting as I learned about all kinds of things about social media and the business use of it. It was very eye-opening and now I know how to use social media most effectively for a business. I understand the tactics used by businesses on social media to gain a following of customers and potential customers.”
If you would like to know about what internship or work experience opportunities we offer, or simply fancy a chat, then contact us on 01332 776910Read More
Status Social is a finalist in the Derby Telegraph 2015 Business Awards! The East Midlands’ first specialist social media agency has made the final three in the Creative Industries Business of the Year Award.
The competition looked at Derbyshire companies which had “developed something truly creative across a variety of industries” and “made major strides in this important sector”.
The five-strong team at Status Social, which also has a studio in Nottingham, has been invited to a glittering awards ceremony at The Roundhouse in Derby on June 24.
Director Mark Saxby said everyone connected with Status Social was delighted: “To be shortlisted in such a competitive sector is amazing. When you look at who has made the final three in the past, it’s always been design agencies, so for a social media consultancy to figure, it shows just how creative we are.”
Fellow director Kerry Saxby said the Status Social awards entry had focussed on some key areas: “We help generate so much business for East Midlands companies through our social media training and social media management that our contribution to the Derbyshire economy was plain to see. And the way we do it – particularly our social media management – is different to everyone we know.
“We also focussed on the incredibly creative projects we are involved in including our exciting Safe Social Networking for schools project – helping students, teachers and parents understand the power, problems and potential of social media.”
And Mark added: “We just want to thank all our amazing clients who have seen the potential of social media as a business tool and worked with us over the past four-and-a-half years.”
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